Philips incorporates AI into its new 935 OLED + TV and launches new noise-canceling headphones

Technology News

Philips has presented its novelties in the range of televisions, with the new OLED + 935, which incorporates a second AI chip to the fourth-generation P5 processor that improves image quality performance and provides it with new functionalities, and a solution anti-scald that protects the screen.

Philips has incorporated the company’s internally developed Artificial Intelligence (AI) functionality into the 2020 TV models. The new OLED + 935 now adds a second AI chip to the fourth generation P5 processor to offer an improved version of the system, using its extra processing power to add new functionality.

Philips AI uses neural networks and machine learning to analyze “millions of PQ test clips from a single database,” created by the Philips TV development team over the past 30 years, as the company reports in a statement.

AI software doesn’t just produce more results from each of the five pillars of image quality (source, color, contrast, movement, and sharpness). It is also designed to create a “better balance between them and a much more realistic and natural image that accurately reflects real life”.

The new version of the Intelligent Dual Engine processing system adds the extra power needed to offer an anti-scald solution. It uses an advanced logo detection function to scan a grid of 32,400 zones and accurately detect static content, gradually reduce the intensity of local light emission, and prevent burn-out without compromising light emission elsewhere in the room. screen. The company claims that this system eliminates the burn problem in 95 percent of still images.

The company maintains in this team the collaboration with Bowers & Wilkins. The OLED + 935 is the first Philips TV to feature dedicated Dolby Atmos Elevation drive units and Bowers & Wilkins ‘Tweeter-on-Top’ core set.

The OLED + 935 features a total of ten speakers in a 3.1.2 system, including three 19mm titanium dome ‘tweeters’ in a front left, center and right (LCR) firing configuration.

Bass is provided by a new 100mm x 65mm track-style ‘subwoofer’ unit that connects to the rear of the speaker using Flowport technology, developed by Bowers & Wilkins for their main speakers. It also includes a subwoofer that allows a greater extension of the bass if the user or the room requires it.

Design-wise, the TV features an ultra-slim chassis, borderless bezels, and a metallic finish. Kvadrat fabric, which is “acoustically transparent”, is used on the front speaker grille, while a new metal mesh is used on the top surface of the speakers to optimize Dolby Atmos performance.

Four-sided Ambilight technology combines with on-screen images and the bezel to create an immersive viewing experience. Philips TV has also introduced a new ‘wellness’ feature.

The OLED + 935 is also Smart, with version 9 of Android TV (Pie) and an extensive list of applications, which work smoothly thanks to an internal memory of 3 GB. Ease of use is guaranteed thanks to a new and intuitive user interface, the inclusion of Google Assistant, and Works With Alexa functions.

The new Philips OLED + 935 launches in 55 and 65 inches in September 2020 and in a 48-inch version in October.

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