Every person on Earth generates 1.7MB of data per second, what can be done with all that information

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Data is now the most valuable asset and more and more tools are being developed to analyze it, but in order to make sense of it, it is necessary to anticipate how to store it and how to manage it, counting on the correct infrastructure.
Annually, cloud software firm DOMO publishes a report on the amount of data collected every minute, and presumably the numbers are increasing year on year. The 2019 report, ‘Data Never Sleeps 7.0’ , states that this year there will be 40 times more bytes of data than there are stars in the observable universe . In the 2018 chart , it was stated that “more than 2.5 quintillion bytes of data are created every day” and that it is estimated that each person on Earth generates 1.7MB of data per second . We are 7.75 billion.

88% of managers worldwide consider investing in big data and artificial intelligence as a priority need , according to a study by NewVantage Partners , a technology firm specializing in data-driven business transformation. In Spain, this tech market is being one of the fastest and most solidly growing.

Just taking into account the hectic activity of the approximately 4,500 million Internet users in the world, it seems logical to think that it is necessary to have the appropriate solutions and infrastructure to be able to store and manage all the information that these people generate.

We’re not just talking about social media or entertainment: 188 million emails are sent every minute , around 4.5 million searches are made on Google and more than 200,000 Skype calls are made . And these data refer to the panorama prior to the health crisis, since they are from 2019.

The fun ‘Data Never Sleeps’ graphics – 2018 version on the left and 2019 on the right.The ‘Data Never Sleeps’ graphics -version 2018 on the left and 2019 on the right-.DOME
But what do we do with all that data? Where are they kept? How are they analyzed? For 81% of companies it is urgent to adopt a data driven approach that allows them to manage all this volume.

“We offer a file storage system that what is particular about it is that it is the tool that supports advanced analytical systems, artificial intelligence, the Internet of Things , augmented reality and virtual reality … definitively, everything that has to do with digital experiences that carries the weight of multimedia content ”, reports Vicente Llamas, Dell EMC Storage Sales Specialist , a leading company in this type of storage according to analysts and, in particular, according to the international consulting firm Gartner .

The expert acknowledges that many projects of these very strategic and modern initiatives “remain in embryo or die of success” for reasons related to the lack of anticipation in terms of thinking about the infrastructures that will be needed when they want to be put into operation .

For example, in public clouds there are tools that people use very easily to start small development. “There will be companies that are capable of making very interesting applications, and that find a way to obtain useful data and be successful, but when it comes to putting it into operation, decisions have to be made that may be unexpected for many companies”, as if it is It is possible to upload your customer data to these spaces , both at the legal level and at the monthly expense level.

Another drawback that a project may face is having the application or tool developed and access to the database validated, but having difficulties when putting the machinery to work because the data is not in a single database, but in different files . Llamas explains it: “Many times the analytical tools can be used to search for customer information on different platforms. For example, an insurance agency that wants to have all the data of a user that has to do with sport, for which they do a search for related words in their social networks , in their audios with the call center , in their digitized contracts, in your files, in your transactions … ”.

Therefore, not having the information you want to analyze in the correct place , either because the analysis tool is developed in the cloud and the database cannot be uploaded there or because the data is not correctly stored and is dispersed in various files instead of in a single repository, makes such innovative analytical or artificial intelligence projects unable to succeed . “Not because they did not make sense or because they did not find a way to do it or the ideal algorithm, but because they did not have the infrastructures ready to put it into production”, emphasizes the expert.

MODULAR, SCALABLE AND READY FOR ANALYTICAL STORAGE
“We have the perfect infrastructure so that these exciting and modern projects of these emerging initiatives can be put into production with a company-level platform . It works in banking, industry, administration, medicine , multimedia … ”, says Llamas.

In all companies there are different file servers : printing, document management, marketing , commercial … in many cases there are servers for each department.

“Although this has been the case historically in companies, and in the past it was supposed to add an extra layer in terms of cybersecurity , now it is not like that and it has the disadvantage that you have separate, segmented information , and you do not have any tool capable of start doing analytics on your 40, 50 isolated file servers “, says the expert.

In those cases, what you have to look for is a common repository of information , but it has to meet certain conditions: it cannot be a bag where you put absolutely everything without control or data management tools, it cannot be visible to all members of the company or that the whole team has access to move or delete the files and of course it must be protected from the outside. This is PowerScale, Dell’s proposal .

PowerScale is an innovative data storage system ideal for businesses.

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